The demands of veterinary medicine are changing, and Viticus Group is dedicated to a vision of providing innovative education to support veterinary teams. Viticus Group provide the highest-quality hands-on continuing education (CE) labs at two Las Vegas-based education centers.
Branding • Marketing • Social Media • Email • Website • Brand Strategy
I collaborated with the marketing team to develop strategies and creative assets promoting hands-on lab courses and Animal Health Academy content.
Email marketing plays a vital role in communicating with Animal Health Academy participants. I worked closely with the email marketing team to promote CE courses, share important organizational updates, and design graphics that supported high-performing campaigns.
Campaign
Our team launched various campaigns highlighting the impact of each hands-on course on advancing patient care in veterinary professions, emphasizing the value these courses bring to animal health.
More than double the platform average of 0.9%
In Animal Health academy/rental revenue YOY
Website
The Academy pages feature upcoming courses at the Viticus Centers. I regularly collaborated with the marketing team to design updated visuals and layouts, ensuring the content remained current and the design stayed fresh.
Print Ad
Placing ads in the right media outlets is an effective way for Viticus Group to reach its target audience. I regularly designed print advertisements that supported the organization’s sales goals and increased brand visibility.
One Sheets
One sheets are a great tool for communicating with Academy participants and business partners. I regularly designed one-sheets tailored to the organization’s needs, helping convey key information in a clear and professional format.
Shuttle Wrap
Viticus Group provides transportation for Academy participants, offering a valuable opportunity to increase brand visibility. To make the shuttles more eye-catching and enhance brand awareness, I collaborated with the Creative Lead to develop the visual strategy and worked closely with vendors to bring the new shuttle design to life.
